Che Tamahori
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planet go

Logo design for Planet Go, a multimedia production company.

Though originally conceived as a solution for print, the Planet Go logo was designed from the outset for dynamic media. To this end, the logo is a specific view of a sculptural object that can be spun, rotated and warped. The type was designed to emphasise the technologically sophisticated yet slightly Flash Gordon-esque image.

After group brainstorming, I was allowed to run with the idea shown here. The logo was modelled in Strata StudioPro and touched up in Photoshop. The type was hand rendered, then traced and cleaned up in Macromedia Freehand.




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